Stompernet Site Seer - Nothing New Here

May 24, 2008 · Comment

I have a lot of respect for the guys over at Stompernet as they are some of the best marketing talents online. However I must say that their new free tool ‘site seer’ is pretty much a let down.

Most of the on page optimization is a tutorial which can be gained at thousands of places online and not specific to your own site.

The rest of the search engine information can be gained by using dozens of free tools some of which give much better and more precise information.

If you are an absolute newbie, some of this information may be very helpful however there is very little instruction if any on what your next steps may be.

Why Google Universal Search Will Fail

December 14, 2007 · Comment

I have been a huge fan of Google since coming online. Even before I got into internet marketing and SEO, Google was the first and only search engine I used as their results were the most relevant even back then.

That being said, I think they’re new universal search will only help two distinct groups of people… webmasters and researchers.

The Searcher…

The simple fact of the matter is… when people search, they already have in mind the type of format in which they wish the information to be presented.

For instance, if someone is looking for “how to information”, you may get some people who will consider both video and text however a large majority of people will already have a preference of one over the other.

Google’s Created Monster - PageRank Debacle

November 19, 2007 · 2 Comments

There’s been a whole range of comments from the SEO community regarding Google’s reduction of PageRank across the web.

For my money Google should practice what it preaches when it tells website owners that honesty about ones site and reporting of paid links should be adopted.

Here are some points to think over…

1. Google created the PageRank monster which has spawned a whole industry. They should be the ones fixing it by eliminating Pagerank all together.

2. If websites wish to sell link advertising to gain revenue it has nothing to do with search engines. Website owners should not have to modify their websites using nofollow tags because Google made a mistake creating pagerank.